Give First—Look for ways to help others! It’s “Your EDGE” Over your Competition!!!
Always, Always, Always find ways to help others. Why? Because it’s like Zig Ziglar said:
“You will get all you want in life, if you help enough other people get what they want.”
As an Avid Networker and Connector of People, I’m inclined to find time to do some form of networking.
- Be proactive to ask prospects and clients how you can help them grow their businesses today.
- Share your own needs by telling prospects and clients what you are looking for, for example, maybe it’s a warm referral to one of their connections.
- Ask about their closest competitor. You don’t have to name them by name, just use the opportunity to find out about who else in their sphere of competition might be a great prospect for your products and services.
After all, if you don’t ask, then you have no opportunity to receive.
When you offer to help others, it your chance to shine in your client’s eyes as a trusted advisor and resource.
Peggy Parker Edge ©2022
Peggy Parker Edge is a Certified Professional Coach, LinkedIn® trainer and LI Profile Makeover Artist, and Business Consultant. To work with Peggy, contact her at: www.peggyedge.com.
Salesperson: Likability or Credibility–which do you want?
Likability or Credibility: As a salesperson, do you want to be liked or do you want to be considered credible?
Many sales gurus say that people only buy from those they like. I’ll be the first to say, I want others to like me. However, the litmus test for all of us as salespeople is not likability but is credibility.
Just a few pointers that I expect to convey to my prospects and clients:
- To be considered credible and believable
- To be regarded as trustworthy
- To be viewed as an expert in my industry
- To be relied upon for the knowledge of my products and services to solve a particular application or problem
- To be recommended to others
- To be a partner, not just a vendor
If we fail pass the test in any of these areas the likelihood of our making the sale is usually slim to none.
Only when we are perceived as creditable, believable, and trustworthy will we “have THE EDGE !”
Peggy P. Edge (c) 2014
Networking: Be a Resource to your client base.
Networking—to be an effective resource to your prospects and clients, you have to keep your ears open for opportunities to be of service.
Obviously I don’t sell phone systems, provide travel services, or do financial planning. However, what I do offer my clients is me and my network. By being a resource to everyone I come into contact with in the marketplace, I provide an invaluable service.
You see, when my clients have a need I want them to think of me first. Over the years, they have called me to ask for someone to fix the pot-holes in their parking lot; to ask if I know someone to fill a position within the company; or to ask who I use for my banking needs.
Likewise, you too can be a resource for your client base by making sure that each one of them know you are there to not only be a supplier of products and services but also a provider of connections. You must ask, “What are your looking for today?” Be willing to think outside of the box a little bit and stop looking for more sales.
Remember to always look for the opportunity to be of service. Your connections could be the one thing that sets you apart from your competition…your EDGE Over the Competition!
Peggy Parker Edge (c), 2014